We explore the marketing strategies that lead to buying decisions
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The Biz Newsletter 14.
 
The power to persuade
 
The persuasion knowledge model is an insightful psychological concept in marketing. But how can it be used to encourage conversions?

Let’s take a closer look, and unlock the powers of strategic persuasion.
 
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The power of email marketing
 
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Email offers a superb return on investment. But are you using it to its full advantage with your strongest customers?
 
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What 10 studies say about the best time to send email in 2023
 
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Your content is written and your list is segmented... but when should you hit the send button?
 
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SMS marketing vs. email marketing: who wins the battle for effectiveness?
 
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Digital marketing showdown: text messages versus emails. Hint: marketing channels work best when they all play along.
 
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10 brilliant email subject lines to boost your open rates
 
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Your perfectly crafted email is nothing if people don't open it! Here's how to stand out in the inbox.
 
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The ultimate guide for ecommerce email marketing strategy
 
digitalagencynetwork.com
 
Emailing aimlessly? Put your mailing campaigns on track with a full marketing strategy.
 
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The importance of email marketing
 
arcalea.com
 
How much does email marketing matter? Enough that every modern, customer‑focused brand should be doing it!
 
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On our blog
 
 
Set the tone
 
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User experience in email design
 
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The Email Factory