The Biz
Newsletter 43.
Are we all on the
same page?
Marketers call it a preheader. Email services call it a
message preview
.
Whatever the terminology, Apple has recently disabled the tried & tested trick to blank out unwanted characters. Why? Not without
good reason…
Discover why
From around the web
Average industry rates for email as of November 2023
constantcontact.com
Do your email reports measure up? Compare engagement stats by industry.
The new email deliverability rules: how to make sure you reach your Gmail and Yahoo subscribers
litmus.com
Stricter rules for a better inbox – are you prepared?
Evaluating AI tools: key aspects email marketers should consider
litmus.com
AI can do a lot of things. But can it do them well?
7 Christmas newsletter ideas and templates for your festive campaign
mailjet.com
Some last-minute ideas for Christmas mailings.
35 New Year email subject lines for fun, creative, & engaging emails
omnisend.com
Bring in the new year with some creative copywriting.
The future of email marketing: trends to watch in 2024
medium.com
More interactivity, better accessibility and of course AI – here's where our medium is headed.
On our blog
Three content lessons from Gmail's email
sender guidelines
Read article
Updates from Gmail and
Yahoo: DMARC
Read article
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