An easy way to engage multichannel marketing
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The Email Factory
The Email Factory
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The Biz Newsletter 46.
 
Digital word-of-mouth
 
We love email. But it doesn't need to stand alone. Email works best as part of a multichannel marketing programme.

And here's the thing – you don't even need to do all the work. There's an easy way to make your juiciest content shareable at the click of a button.
 
Unlock this power
 
 
 
From around the web
 
 
How to add an email background image easily (+ the code to do it!)
 
litmus.com
 
Expand your creative options with email-friendly background images.
 
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Free email marketing tools that will save you time (& money!)
 
litmus.com
 
Prices from £0.00! Check out these pro marketing tools with a free tier.
 
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How to do B2B marketing that dominates in 2024
 
youtube.com
 
Selling business to business? Three industry experts discuss how to succeed.
 
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Email marketing vs. SEO: what you need to know for 2024 (new research)
 
hubspot.com
 
Which takes priority: talking to your subscribers or being discoverable?
 
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Are emoji bad for accessibility?
 
atandme.com
 
Frowning face with open mouth! Cute emoji, but is it damaging your email's accessibility?
 
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Email marketing in 2024: what to expect in the inbox and beyond
 
emailonacid.com
 
Will AI be counterbalanced by a need for authenticity? Let's take a look forward.
 
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On our blog
 
 
Planning and implementing your email marketing strategy
 
Read article
 
How to master lifecycle marketing with email customer journeys
 
Read article
 
 
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14 Albany St, Edinburgh, Scotland, EH1 3QB
 
The Email Factory
The Email Factory