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AI Email Marketing: What It Is and How To Do It [Research + Tools]

Email marketing is a crucial part of any marketing strategy as it helps generate leads and convert audiences. AI email marketing tools offer various benefits such as time-saving, strategy optimization, and goal achievement. These tools use machine learning to create email campaigns that reach the right audience with the right messages at the right time. They can analyze past email performance, compile email analytics, trigger email workflows, clean up email lists, and even write compelling copy and personalize email content. AI in email marketing saves time and improves performance, and it is already being used by a significant number of marketers. There are several AI email marketing tools available, such as HubSpot AI Tools, Mailchimp, Sendgrid, Phrasee, Drift, Get Response, Levity, Superhuman, HiveMind, ChatGPT, Zapier, Copy.ai, Compose.ai, Grammarly, and Jasper Commands. These tools offer various AI features, from email content optimization to automated inbox management.

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