The Activate Summit took place in San Francisco and was a three-day event focused on marketing insights and building relationships. Keynotes from industry leaders highlighted the practical application of AI and changing technologies for improving the customer experience. Ukonwa Ojo, former Global CMO of Amazon Prime Video & Studios, shared career advice and inspired the…

Microsoft is launching a new version of its search engine, Bing, powered by ChatGPT, an AI chatbot. The improved Bing aims to provide more advanced search results and a conversational approach. Marketers and business owners need to adapt their optimization strategies to leverage these upcoming changes. Springhill Marketing offers a Bing SEO guide to help…

This article provides 35 Chat GPT prompts to help improve email writing skills and boost productivity. The prompts cover a wide range of email types, including personalized welcome emails, promotional emails, abandoned cart emails, order confirmation emails, feedback or review request emails, monthly newsletters, birthday or anniversary emails, re-engagement emails, survey or feedback emails, post-purchase…

This passage discusses effective strategies for improving the click-through rate (CTR) of email marketing campaigns. It highlights the importance of subject lines, recommending concise and personalized lines to increase open rates. Segmentation is also emphasized, as targeting specific audiences with tailored content leads to higher CTRs. Optimizing email formatting for mobile devices is crucial, considering…

This passage discusses the importance of email segmentation in email marketing to deliver personalized and targeted content that resonates with subscribers. It emphasizes the effectiveness of segmentation in driving engagement, conversions, and revenue. The passage suggests starting with basic segmentation factors such as demographics, customer journey, interests, location, behavior, and engagement. It provides examples of…

According to a survey conducted in August 2022 by Sagefrog, 42% of marketers are planning to explore AI and automation as a strategy in 2023. This percentage is expected to increase significantly in the coming year. AI tools like ChatGPT can enhance email-based strategies such as inbound and account-based marketing (ABM) by making them more…

According to a survey conducted in August 2022 by Sagefrog, 42% of marketers are planning to explore AI and automation as a strategy in 2023. This percentage is expected to increase significantly in the coming year. AI tools like ChatGPT can enhance email-based strategies such as inbound and account-based marketing (ABM) by making them more…

This article and video provide strategies for writing effective emails that are clear, concise, and successful. It highlights the importance of avoiding overcommunication, using informative subject lines, keeping messages brief, being polite and professional, checking the tone of the email, and proofreading for errors. The goal is to ensure that emails are noticed, understood, and…

The article discusses the popularity of free email hosting services and the limitations they often have in terms of storage, features, and security. It then presents a list of recommended email hosting providers that offer affordable plans with custom domain support, spam filtering, and reliable services. The top recommendation is 1&1 IONOS, which offers a…